Boku Digilife Hubs - Amlogy AR|VR

Project showcase

Project showcase

Partner
Overview

The University of Natural Resources and Life Sciences, Vienna (BOKU), is at the forefront of sustainability and environmental research. Recognizing the need for a seamless digital collaboration platform, BOKU aimed to create virtual hubs where researchers, students, and industry professionals could connect, exchange ideas, and collaborate on projects in an immersive digital space.

The BOKU Hubs project introduces a fully interactive, virtual meeting and collaboration platform designed specifically for scientific research and education. Powered by cutting-edge WebXR and immersive technology, these virtual hubs replicate real-world networking, presentation, and brainstorming environments, without the need for physical presence.

With customizable spaces, live document sharing, and multi-user interactivity, BOKU Hubs enables users to host research discussions, conduct presentations, and engage in collaborative projects from anywhere in the world. The initiative fosters a borderless research community, bringing sustainability and innovation together in a dynamic digital ecosystem.

Project
Summary

Solution
Overview

Challenge: Researchers and students often struggle with remote collaboration, missing out on interactive discussions and networking opportunities.
Solution: A web-based virtual hub that allows users to connect in real-time, share research, and host meetings in an engaging 3D space.
Experience: Students can walk through digital research halls, interact with multimedia presentations, and engage in discussions with colleagues from around the world.

Client
Overview

Coca-Cola is one of the world’s most recognizable beverage brands, known for its dynamic marketing campaigns and innovative engagement strategies. To promote Fanta and create an unforgettable brand experience, Coca-Cola sought an interactive, high-energy activation that would captivate audiences in shopping centers across Austria.

Project
Summary

The Fanta VR Rollercoaster Experience took visitors on an adrenaline-pumping virtual ride, immersing them in a colorful, action-packed world inspired by the fun and excitement of Fanta. This high-impact promotional event was designed to engage and entertain thousands of visitors while strengthening brand awareness and creating shareable moments.

Hosted across multiple Austrian shopping centers, this cutting-edge virtual reality experience allowed visitors to strap into a VR headset and embark on a thrilling rollercoaster ride, twisting and turning through vibrant, Fanta-themed landscapes.

The project was executed in collaboration with ARLOOPA, leveraging their expertise in immersive VR experiences and combining it with Amlogy’s strengths in event-based technology integration and interactive engagement strategies.

AR Environment & System Integration

Creation of realistic, interactive AR lab environments seamlessly integrated into BOKU’s curriculum and digital infrastructure.

Conceptualisation & Experience Design

Development of the interactive learning framework, with a focus on intuitive usability and engaging user experiences tailored for educational contexts.